StarCraft franchise as a franchise - discussion

StarCraft is a military science fiction media franchise created by Chris Metzen and James Phinney, and owned by Blizzard Entertainment. The series centers on a galactic struggle for dominance between three species—the adaptable and mobile Terrans, the insectoid Zerg, and the enigmatic Protoss—in a distant part of the Milky Way galaxy known as the Koprulu Sector at the beginning of the 26th century. The series debuted with the video game StarCraft in 1998. Since then it has grown to include a number of other games as well as eight novelizations, two Amazing Stories articles, a board game, and other licensed merchandise such as collectible statues and toys. More: en.wikipedia.org.